Title Information
Title
Viscerally Uncomfortable TV: Affective Spectatorship and Televisual Neoliberalism
Name: Personal
Name Part
Hargraves, Hunter R
Role
Role Term: Text
creator
Origin Information
Copyright Date
2015
Physical Description
Extent
10, 312 p.
digitalOrigin
born digital
Note
Thesis (Ph.D. -- Brown University (2015)
Name: Personal
Name Part
Joyrich, Lynne
Role
Role Term: Text
Director
Name: Personal
Name Part
Chun, Wendy
Role
Role Term: Text
Reader
Name: Personal
Name Part
Schneider, Rebecca
Role
Role Term: Text
Reader
Name: Personal
Name Part
Ouellette, Laurie
Role
Role Term: Text
Reader
Name: Corporate
Name Part
Brown University. Modern Culture and Media
Role
Role Term: Text
sponsor
Genre (aat)
theses
Abstract
This dissertation explores the changing terms of neoliberal culture that are affectively registered in our most dominant media form, television. I examine the affective texture of millennial American television (approx. 1990-present), asking why spectators derive pleasure from situations that might appear to be designed to provoke feelings of discomfort and disgust (for example, through widespread profanity, misogynistic violence, graphic sex, and the extraordinary exploitation of ordinary people). The dissertation makes a certain historical claim: that American television in the post-network or broadband era depends upon a certain configuration of negative affect. The imbrication of the popular and the perverse – or what I term the “viscerally uncomfortable,” feelings characterized by a heightened negative intensity and associated with tabooed subjects and situations – is both a symptom of and a critical response to neoliberal culture, serving as the predominant affect for a changing televisual landscape emerging from the widespread integration of the ideology of American neoliberalism into everyday life. I thus read the affective dimensions of the aesthetic, structural, industrial, technological, and generic changes in American commercial television over the past two and a half decades, including its increased seriality, its convergence with digital media cultures, and renegotiated connections between genre and cultural value (present within, for example, both “quality” dramas and “trashy” reality fare). The viscerally uncomfortable, the dissertation contends, must be recognized as a category to locate new cultural forms and practices resonant with the cultural rhetorics of neoliberal ideology, such as the privileging of personal responsibility, the transition from an industrial to a service economy (punctuated by practices of immaterial labor), the pathologization of consumption, and the intertwining of commodity logic and national discourse. Taken together, I show how these changes to both American television and cultural affect illuminate the critical role television plays in shaping national and cultural structures of feeling.
Subject
Topic
American television
Subject
Topic
affect
Subject (FAST) (authorityURI="http://id.worldcat.org/fast", valueURI="http://id.worldcat.org/fast/1737382")
Topic
Neoliberalism
Record Information
Record Content Source (marcorg)
RPB
Record Creation Date (encoding="iso8601")
20150601
Language
Language Term: Code (ISO639-2B)
eng
Language Term: Text
English
Identifier: DOI
10.7301/Z0FF3QR8
Access Condition: rights statement (href="http://rightsstatements.org/vocab/InC/1.0/")
In Copyright
Access Condition: restriction on access
Collection is open for research.
Type of Resource (primo)
dissertations